After full houses of happy mommies and babies in Chennai, Coimbatore and Bangalore, MiniRoo is all set for its next round of ‘Whimsical Wonderland’ in Chennai on the 7th of March 2020 at Crowne Plaza and this time, with so many new surprises up their sleeve! Having won the prestigious KidsStopPress Award 2019 for Best Exhibition as the crowd favorite, supermoms Aditi and Vishwa’s passion project is back to show you why they’re the best.
Apart from creating a magical environment full of everything a parent and a growing child needs under one roof, MiniRoo has created a community. A community of strong, happy moms who talk, learn and bond over their little ones. As part of their undying efforts to give back to this loving community, MiniRoo has launched the #NoJudgementHere campaign. Through the campaign, MiniRoo aims at empowering all mamas from every walk of life and provide a safe space for them to practice whatever parenting method they’re comfortable with – no judgment included. MiniRoo, as part of their campaign, will be sharing strong stories from strong women about what motherhood looks like for them.
It doesn’t end there, Aditi and Vishwa, in addition to it all, have worked tirelessly to bring the most exclusive curation of brands to Chennai. Whimsical Wonderland will feature brands across categories including food, fashion, fun, and education for kids of ages 0-12. Children’s Tailor and Mimosa will have your children looking every bit dapper and chic, in affordable casual and occasion wear for boys and girls. Find the most adorable accessories to match at Finura by Richa and, of course, no look is completed without shoes – pick up the perfect pair from Skoodo range of comfy play shoes and Smallcry’s range of spunky handpainted shoes. Apart from the whole ensemble, Whimsical Wonderland also features a collection of fun learning brands such as Bloomy Brain Toys, Indigrow and CocoMoco that combine playtime with learning, making the whole process super fun. Mommy-to-be with a little bundle of joy on the way? Don’t worry, Whimsical Wonderland has you covered with Hellopureness and Leto the one-stop-shop for all your newborn needs. All this and so much more only at the Whimsical Wonderland 2020, don’t miss out on a world of happiness for you and your kids!
Date: 7th March 2020, Saturday
Time: 11 am to 8 pm
Venue: Crowne Plaza, Alwarpet
Mothers and entrepreneurs, Aditi and Vishwa are also friends! On a play date, in 2017 with their boys, they were discussing products for kids they use and it dawned upon them that there are so many new and high-quality products right here in India that aren’t reaching people in South India! Hence, MiniRoo’s Whimsical Wonderland was born to be that one-stop platform to connect good and high-quality brands to parents and kids.
Vishwa graduated from Stella Maris College with an undergraduate degree in BA Economics. She then went on to work for renowned advertising agency Ogilvy and Mather, where she played a key role in conceptualizing and executing large scale events for their clients. Her experience in events led her to take a keen interest in luxury retail. She then worked in the luxury retail sector with companies like Evoluzione, GAP, Calonge and more. She is an independent luxury retail consultant and has done niche events with brands like VAPH, GAP, Phoenix Market City and Vogue’s Fashion Editor Anaita Shroff Adajania. She is also the co-founder of Villa 17, an affordable luxury home store in Chennai.
Aditi graduated with a law degree (BSL LLB) from ILS Law College, Pune and a Masters in Public Policy from the Lee Kuan Yew School (LKY) of Public Policy, Singapore. She then went on to work at the LKY School’s Executive Education in creating and implementing programmes for senior-most government officials across Asia. She returned to India to head the China Studies Center at IIT Madras as project associate. Discovering her passion for education, she founded Robotix Learning Solutions (a S.T.E.M robotics education company) and Indian Girls Code (a free programme to bridge the gender gap in STEM and empower underprivileged girls across India). Robotix also launched 2 coding toys internationally for the STEM education market. She has been a speaker at TEDx Mumbai Gateway, TEDx Chennai and UNESCO.